What is branding?
And what does it have to do with our ministry? Watch this video to find out (and to chuckle a bit)…
Why do you do that?
Equally important to describing who we are though, is communicating about the need on campus. While it is a bit dated, this video shows the need for what we do through the voices of actual students. Stories like these help others understand how much God loves students and faculty, and the strategic nature of our ministry.
But our ministry doesn't stop on campus.
Our investment in campus ministry bears fruit not for just four years, but for forty. See how these stories help the audience imagine God’s activity through a student during and after their time on campus.
Wai Wai Tun
The Brand Book: A Guide to the InterVarsity Brand
To help amplify your ministry, we’ve created this resource, with all you need to ensure you’re building and extending the brand of InterVarsity on campus and as you communicate with ministry partners.